14/6/2019
Astino Valley – in the province of Bergamo – colors of blue thanks to flax cultivation that it is blooming again after 60 years. Linificio e Canapificio Nazionale (Marzotto Group) is leading the project of the reintroduction of flax cultivation in the territory around Bergamo. The area has been one of the most important districts of linen textile sector in Italy in the past.
The project is relevant not only for its importance for the Italian linen sector and the local territory, but also because it fosters the cooperation between the companies representing an excellence of the Made in Italy internationally: the Martinelli Ginetto Group, Albini Group and Dyeberg.
The cultivation of flax – generate from seeds coming from Normany, the weel-known district of the long staple flax - will give rise to 1000kg of linen fiber KMzero, limited edition, 100% Made in Italy. Dyeberg will dye the fibers that will be used exclusively by Albini Group and Martinelli Ginetto Group. MARTINELLI GINETTO will employ the fiber to produce 150 unique bed sheet sets.
To promote the project, 60 reproductions of Accademia Carrara’s artworks have been exhibited along the Sentierone Promenade in Bergamo in June. This stunning exhibition arose from the collaboration between the textile and artistic sector and it locates in a unique setting: the center of the Down Town that is the core of the cultural life of the surrounding territory.
60 art panels reproducing the masterpieces of the Accademia Carrara, are a testament to the know-how and finesse that go into the digital printing process employed by MARTINELLI GINETTO. Stateof-the-art digital printing is mainly applied to fabrics for linens and furnishings production.
On the 14th June, the event Il Lino si Racconta took place at the Quadriportico of Sentierone in Bergamo. On this occasion, the representatives of the four companies highlighted the reasons why the cooperated: valorization of the local territory, innovation through the rebirth of a tradition and the promotion of flax cultivation that is renowned for its sustainability.
